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Landing and Splash Pages

5/5/2014

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RBA Web Design, Landing Pages
Landing Pages can be utilized with your existing website or as a stand-alone page to get your product or base of operation noticed on the web.  
​The industry defines landing pages basically as lead capture page that consist of a single web page that can be linked to an SEO search result or advertisement.​

Ok, now that I bored you, what a landing page can do for you is a way to expand your website without having to redo your entire website.  If you have a promotion planned or you are an organization that has a yearly event coming up, a landing page is a great way to connect online with potential and existing customers.  When tied with social media a landing page can expand your marketing budget in a big way.

You may have also of heard this referred to as a Splash page.  Splash pages and landing page are very similar and easily confused.  A splash page opens ahead of your home page as an introduction.  These are good if you are preparing for a launch of a new website or new startup.  Also, these can be helpful to direct your traffic to two separates sites.  
Landing pages are great ways to promote a new product or special promotions and anything that may fit your organization.  
If you want to see if a landing page can help your small business,  contact me to see how I can do to help.  
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    Cory Dickerson

    Father, Husband, Head everything at RBA Web Design

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